Sunday, January 17, 2010

Tourists need Swansea Bay media too

Swansea Bay's 2009 tourism guide helped to lure great amounts of increasingly important visitor lucre to this splendid corner of Wales.
The glossy 52-page magazine-style brochure features chatty sections on activities, attractions, the environment, beaches, surfing, food, culture, events, travel and accommodation.
That's all very well - but how about a reflection of the wonderful Swansea Bay media sector when future editions are published?
It's fine telling folk that Swansea, Mumbles, Gower, the Afan Valley and the Vale of Neath are attractive and easy to reach ... but it's also worth reassuring them that when they're here they'll have no end of local information sources.
It doesn't matter whether it's the Kev Johns breakfast show on Swansea Sound, the Evening Post gig guide or the Neath Gnolledge business directory, they all have their place in the tourist's thought process. As do all other publications, broadcast platforms and online resources which do business in Swansea Bay. And they shouldn't be hidden from view when the area's being promoted.
The guide, incidentally, received help from local media people: photographer John Fry took the cover image of Rhossili and the BBC supplied an image of Doctor Who.
To make this point to those who publish the guide, phone 01792 468321.

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