The Ospreys beat Leicester Tigers at Swansea's Liberty Stadium this afternoon to qualify for the quarter-finals of rugby union's Heineken Cup.
Well done to them ... and if you run a business and want to get noticed in the Swansea Bay area in the run-up to the early-April last eight game ... get on the ball quickly!
The simple way to do this is to link some forthcoming media activity with this big sports weekend. It's gonna be big - in the South Wales Evening Post especially. Advertising could carry a "Back the Ospreys" message, press releases could be formulated to reveal how the company further plans to support the efforts of Ryan Jones & Co.
If you need confirmation that the Post - Wales' biggest selling newspaper - is interested in rugby just check out this news I've had from Dawn Thomas, one of their most experienced and engaging ad reps.
"It’s that time of year again," she smiles ... "and we're producing a 16-page souvenir special to promote this year’s RBS Six Nations. This is very well read every year we produce it."
By way of change, this year's publication will be inserted into a midweek edition South Wales Evening Post rather than being a stand-alone.
The pull-out is due to appear on February 3, with its editorial content profiling Wales’ national game.
Advertising is already proving popular, with 4cm-deep straps inside the pull-out selling at a highly attractive price.
If anybody fancies a hook-up with the Post on this, give me a shout on 07758 745 240 - I guarantee you a great deal.
No comments:
Post a Comment