PR boost for Swansea show exhibitors

A number of healthy enterprises have enjoyed some useful PR on the back of an event in Swansea.

It was great to meet professionals associated with the firms exhibiting or simply visiting the Liberty Stadium Business Show.

And it's good to read a substantial story about the event in today's South Wales Evening Post.

Those mentioned in the piece include Vodafone, Finance Wales, Swansea City, Gower College Swansea and St John Training.

Mingling

My Effective Communication colleague Tracy Marsh had a busy day, mingling and explaining to potential new clients how we can help push their businesses forward. She also had a good response from those eager to learn more about membership of Swansea Business Club.

Incidentally, she was thankful to the ever-helpful Robert Lloyd Griffiths, of the IoD, who helped her out with a technical glitch.

Amongst the other exhibitors enjoying a the splendid eyeball-to-eyeball marketing opportunity were accountants Clay Shaw Butler, Swansea's Pennant Homes, website specialists W3 Web Designs, the splendid Fruity Bouquets, Swansea-based Days Contract Hire and go-ahead Xerox concession Pinnacle Office Equipment.

Clay Shaw Butler's Amanda Russell told me the firm was working hard on raising its profile, especially throughout Carmarthenshire.

Strong

Pennant are enjoying an increasingly strong take-up of Assembly low-cost homoeowner plan Homebuy and w3's engaging Lee Ann Smith talked of some great recent e-commerce work with the likes of West Wales-based Nona Jewellery.

Fruity Bouquets make fabulous gifts and table displays - chocolate-dipped fresh fruit creations which at first glance look like traditional flower bouquets. Jan Holmes founded the company and, from her base in Bridgend, now operates all over South Wales. She has exciting plans.

Days marketing coordinator Sharon Crocker told me that business remained brisk and that more trade than ever was being done via the web.

Eyecatching

The office solutions guys from Cardiff-based Pinnacle had one of the most eyecatching stands, complete with a stunner of a racing motorbike. Their big sales pitch was on a new-generation photocopier that uses wax-based ink blocks rather than wasteful plastic cartridges. Swansea area account manager Gavin Lewis revealed that he's genuinely excited by the product.

However, it didn't stop him and his colleagues having an unscheduled game of ball in the main show space as the day drew to a close!