Sunday, October 17, 2010

S4C director’s call to Welsh business

S4C non-executive director Clive Jones gave a rallying call to South Wales business on Friday, October 8.

He gave a compelling argument as to why the Welsh should give their wholehearted backing to the country’s creative industries.

His key points to more than 100 members and guests of Swansea Business Club included:
  • Local newspapers are a cornerstone of our communities and key to democracy
  • TV programme makers now look to Wales for skills rather than the Welsh looking elsewhere
  • S4C gets healthy viewing figures considering the small nation it covers and is pivotal to the Welsh language’s resurgence

Clive was warmly applauded by his audience.
 
They were won over with points such as how the multi-million pound benefit brought to Stratford-upon-Avon by the RSC could be mirrored in some way by Welsh towns and cities.
 
Clive’s talk will have opened the eyes of many in the room to the major role creative skills and employment can play as we batten down the hatches for the spending review.
 
Valleys-born Clive, incidentally, is an ex-boss of GMTV, formerly Britain’s most popular breakfast TV station, and is a fellow of the Royal Television Society.
 
Award
 
He holds the society’s highest award and holds a CBE for services to broadcasting.
 
In a time of enormous change for commercial broadcasters, he has been chief executive of ITV News and Regions, managing director of the ITV Network, CEO of Carlton Television, managing director of Central Television, and managing director of the London News Network.
 
Swansea Business Club members met him at the city’s Village Hotel.
 
Impressive
 
It was the first meeting of the club’s new season and the turn-out was impressive … as were the chocolate bars offered to each guest by Effective Communication.
 
Each carried a slogan explaining why it’d be a good idea for business to contact Effective to discuss their PR and marketing needs.

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