Swansea Life puts a gloss on the media mix

The new edition of Swansea Life is out.
Its cover lines plug features on beauty (tips to turn back time), relationships (upfront dating tips) and fashion (metallic and pewter).
Key advertisers in this 148-page lifestyle-fest include Lara Johnson Lifestyle (inside front), Andrew Price salon at Hurst House on the Marsh (inside back) and Sancta Maria Hospital (back).
Highlights for Media Master include a hook-up the mag now has with Real Radio via a CD reviews page by drivetime show host Dave Brookes and a feature on a spectacular house makeover by architects Hyde + Hyde high above the glorious Langland Bay.
For independent advice on how to raise the profile of your business through Swansea Life and other local mags, give me a shout on 07758 745240.

Highlights from today’s Swansea Bay media

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PR success A story based on an Andy Pearson press release appears on South Wales Evening Post page 5 – Young actor lands role in hit musical (Class Act Theatre School)
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Print South Wales Evening Post
Don’t miss - The launch of the South Wales Evening Post Fashion Addict initiative – with marquee catwalk show in March. Traders involved include Posh Frocks, Molly’s Fashion, Prom Queen, Splash, Lara Johnson, Andrew Price and Brian Brown. Get involved – it’s a great chance for some publicity.
Lead story - A Blaenymaes vigilante gang is allegedly fighting crime following a string of burglaries.
Key opinion - Ospreys 16-man controversy: We’re 12 years into professional rugby but the game’s administration remains in its infancy.
Ad power - The Swans are offering £20 family tickets in a Post promo. Your business can benefit from similar media pushes. Call me to discus – 07758 745 240.
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Broadcast The Wave
Key local story - New details are emerging about the future of Swansea’s primary schools. Council: “We’d love to see all children educated in classrooms fit for the 20th century.”
Publicity power - Swansea Bay will discover this month whether it’s made the shortlist for the UK 2013 City of Culture status.
You heard it here - Swansea police are acting to attack the city’s problem with heroin.
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Online http://swanseabaymediamaster.blogspot.com/
Key local story - Swansea’s Radio Tircoed is to join UK-wide auction Hope for Haiti - http://bit.ly/a9ygIz
Publicity power - Broadcasting expert Prof Andrew Crisell is to talk in Swansea on the future of the BBC - http://bit.ly/duZCc3
Recommended - Look out for the first 2010 edition of Carmarthenshire Life magazine, due out today under a new team - http://bit.ly/cn9XDL
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