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For all those interested in & working in the Swansea Bay media
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Print Western Mail Click
Editorial – Lib Dem Treasury spokesman Vince Cable makes one of the day's biggest photos ... for strolling along High Street, Swansea, with Welsh party leader Kirsty Williams and would-be city MP Peter May.
Commercial – Fancy some stylish publicity? Try some retro movie glamour. Yesterday it was cyclist Victoria Pendleton posing as Holly Golightly for Hovis, today it's actress Thandie Newton posing as Cleopatra for Virgin Media.
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Broadcast Bay Radio Click
Editorial – Swansea police are looking for witnesses to an accident in which a pedestrian was in collision with a coach near the Tesco Marina superstore.
Commercial – The station's website is now supported by: Sinclair Group, Port Talbot Town FC, Welsh Blood Service, Love in Wales, Mobiles Mean Money.
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Online South Wales Evening Post Click
Editorial – Great cross-section of reader replies to a story about plans for a multi-million pound watersports centre in Swansea Bay. From "This is great news for Swansea and should be applauded" to "This is taxpayers' money - what about investing in real jobs?" Click
Fact-finder – Did you know that the Evening Post website lists the latest crime figures for Neath, Port Talbot, Swansea and Carmarthenshire? The service is tucked away but worth taking a look, especially if you're a community or political statto. Click
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Links Twitter | Website
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Analysis of the media scene in Swansea Bay, Wales, by Effective Communication's Andy Pearson. He advises on marketing through the media in Swansea, Neath, Port Talbot, Llanelli & across Wales.
Showing posts with label Kirsty Williams. Show all posts
Showing posts with label Kirsty Williams. Show all posts
Tuesday, April 13, 2010
Tuesday, January 19, 2010
Swansea Bay has a new free magazine!
Full credit to Swansea Council politician Peter May, the media mogul behind the latest glossy mag to hit Swansea Bay.
To boost his General Election campaign for the Swansea West constituency, the Lib-Dem hopeful has created a promo document that will take some beating.
This blog isn't intended to be an ad for Kirsty Williams & Co, but May's effort is a bright, chatty A4 publication that's eyecatching because it mimics best-selling fun-and-gossip mag Take a Break.
The cover of Swansea World is all bright colours, punchy copywriting and photos of humanity (well, Councillor May and Nick Clegg).
It's just popped through the letter box and is datelined Winter 2009. It comes complete with a Welcome from the Editor column, features tagged "Exclusive!" and, wait for it, even a sudoku.
It's an extremely clever piece of marketing, hitting a target audience quite likely to be fatigued by the more traditional electioneering techniques.
Okay, so Swansea World may not be around for long but it does prove that there's still power in print.
Let's hope it prompts his election opponents to raise their own games.
To boost his General Election campaign for the Swansea West constituency, the Lib-Dem hopeful has created a promo document that will take some beating.
This blog isn't intended to be an ad for Kirsty Williams & Co, but May's effort is a bright, chatty A4 publication that's eyecatching because it mimics best-selling fun-and-gossip mag Take a Break.
The cover of Swansea World is all bright colours, punchy copywriting and photos of humanity (well, Councillor May and Nick Clegg).
It's just popped through the letter box and is datelined Winter 2009. It comes complete with a Welcome from the Editor column, features tagged "Exclusive!" and, wait for it, even a sudoku.
It's an extremely clever piece of marketing, hitting a target audience quite likely to be fatigued by the more traditional electioneering techniques.
Okay, so Swansea World may not be around for long but it does prove that there's still power in print.
Let's hope it prompts his election opponents to raise their own games.
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